ANNUAL EVENTS CALENDAR

COMPETE.
CREATE.
CONQUER.

Season 2026 – 2027  |  Hyderabad & Telangana
SPORTONN SCHOOL LEAGUE WORLD JUNIOR 10K RUN TELANGANA TENNIS CRICKET JR. TENNIS CRICKET LEAGUE
Total Season Budget: ₹1.5 Crore
01 / 16

Building Telangana's
Sports Legacy

🏆
2
Mega Event Clusters
📅
8
Months of Action
🎯
6
Age Categories
💰
₹1.5Cr
Season Investment
Two powerhouse event clusters — Sportonn School League + World Junior 10K Run and Telangana Tennis Cricket Champions League — running back-to-back across Hyderabad and Telangana, creating an unbroken season of elite youth sport.
02 / 16

Two Clusters.
One Season.

CLUSTER A
🏃‍♂️🏫

Sportonn School League
+ World Junior 10K Run

  • Hyderabad's Biggest School Sports Festival
  • 40+ Sports Disciplines
  • Age Groups: U8 to U18
  • 6,000+ Athletes | 200+ Schools
  • Grand Finale: World Junior 10K Run (1K / 3K / 5K / 10K)
  • 5 Days of Championship
NOV 25–29, 2026
Budget: ₹60 Lakhs
CLUSTER B
🎾🏏

Telangana Tennis Cricket
Champions League

  • Senior Division: Under 28, 24 & 20
  • Junior Division: Under 14, 16 & 18
  • League + Knockout Format
  • Professional Officiating
  • State-Level Championship
  • Talent Identification Program
JAN – MAR 2027
Budget: ₹90 Lakhs
03 / 16

Aug '26 → Mar '27
8-Month Season

PHASE
AUG
SEP
OCT
NOV
DEC
JAN
FEB
MAR
Cluster A
School League + 10K
🚀 Launch
📣 Mktg
📋 Reg
🏆 EVENT
Cluster B
Tennis Cricket
🚀 Launch
📣 Mktg
🏏 League
🏆 FINALS
Marketing
Central Campaign
Brand
Awareness
Engage
Live
Recap
Hype
Peak
Legacy
Cluster A (School League + 10K) Cluster B (Tennis Cricket) Marketing Activity
04 / 16

Sportonn School League
+ World Junior 10K Run

🏫

School League

40+ disciplines across Athletics, Aquatics, Team Sports, Racket, Combat, Mind Sports & Emerging. League + Knockout format with certified referees. Daily activities 5:30–6:30 PM including Debate, Photography, Round Table & Creative Arts.

🏃

World Junior 10K Run

Grand Finale on 29 Nov 2026. Categories: 1K, 3K, 5K & 10K. Open to all school athletes and community participants. Closing ceremony celebration with awards.

🎖️

Awards & Recognition

Gold, Silver & Bronze Medals. Best Allrounder, Best School Trophy, Individual Champion, Best Emerging Athlete, Fair Play Award, Best Photographer, Best Debate Team, Creative Excellence.

📊

Scale & Impact

6,000+ Athletes. 200+ Schools. U8 / U10 / U12 / U14 / U16 / U18 age groups. 5 Days of Championship. Multi-venue fixtures across Hyderabad.

05 / 16

Telangana Tennis Cricket
Champions League

SENIOR DIVISION
U28
Under 28
U24
Under 24
U20
Under 20
Telangana Tennis Cricket Champions League
VS
JUNIOR DIVISION
U18
Under 18
U16
Under 16
U14
Under 14
Telangana Jr. Tennis Cricket Champions League
🏏 League Format ⚡ Knockout Rounds 🎾 Tennis Cricket Rules 🏆 State Championship 📍 Multiple Venues
06 / 16

₹1.5 Crore
Season Investment

₹1.5Cr
TOTAL
60%
₹90 Lakhs
Cricket Events
(Cluster B — Tennis Cricket League)
40%
₹60 Lakhs
School League + 10K Run
(Cluster A — School Sports Festival)
07 / 16

Where Every
Rupee Goes

CLUSTER A — ₹60 Lakhs
Venue & Infrastructure₹18L
Sports Equipment & Kits₹8L
Officials & Referees₹5L
Marketing & Digital₹12L
Awards & Medals₹6L
10K Run Logistics₹7L
TOTAL₹60L
CLUSTER B — ₹90 Lakhs
Venue & Ground Setup₹22L
Cricket Equipment & Kits₹15L
Officials & Umpires₹8L
Marketing & Digital₹20L
Awards & Trophies₹10L
Operations & Contingency₹15L
TOTAL₹90L
08 / 16

One Brand.
All Events.

01
📱

Digital & Social

Instagram, YouTube Shorts, Reels. Athlete spotlights, countdown content, live coverage, behind-the-scenes.

02
🏫

School & Ground Activation

School visits, assembly presentations, coach outreach, registration drives, on-ground banners & hoardings.

03
📺

PR & Media

Regional press releases, sports journalists, TV coverage, radio spots, influencer partnerships.

04
🤝

Sponsorship & Partnerships

Title sponsors, co-sponsors, CSR partnerships, school board tie-ups, sports federation endorsements.

05
📧

Direct Outreach

WhatsApp campaigns, email newsletters, SMS blasts to schools, coaches, parents & sports academies.

06
🎥

Content & Legacy

Event highlight reels, athlete stories, documentary-style content, annual report, next-season teasers.

09 / 16

School League + 10K Run
Aug → Nov 2026

AUG 2026
LAUNCH

Brand Launch & Awareness

  • Official event announcement across all platforms
  • Spotonn brand campaign: "Compete. Create. Conquer."
  • School outreach begins — 200+ schools targeted
  • Sponsor acquisition drive
  • Website & registration portal live
SEP 2026
ENGAGE

Registration Drive & Engagement

  • School registration campaigns — WhatsApp, email, visits
  • Athlete spotlight content series
  • Countdown reels & hype content
  • Coach & principal briefing sessions
  • Early bird registration incentives
OCT 2026
BUILD

Build-Up & Final Push

  • Final registration deadline push
  • Fixture announcements & draw ceremony
  • Media coverage & PR blitz
  • Venue setup announcements
  • 10K Run registration opens
NOV 2026
LIVE EVENT

Championship Week — Nov 25–29

  • Daily live coverage on social media
  • Results & highlights every evening
  • World Junior 10K Run — 29 Nov Grand Finale
  • Awards ceremony coverage
  • Post-event recap & legacy content
10 / 16

Tennis Cricket League
Dec '26 → Mar '27

DEC 2026
LAUNCH

League Announcement

  • Official launch of Telangana Tennis Cricket Champions League
  • Category reveals: U28, U24, U20, U18, U16, U14
  • Team registration opens
  • Venue partnerships announced
  • Leverage Cluster A momentum
JAN 2027
ENGAGE

Team Building & Hype

  • Team registration campaigns across Telangana
  • Player profile content series
  • Draw ceremony — live streamed
  • Academy & club outreach
  • Fixture schedule release
FEB 2027
LEAGUE STAGE

League Matches Begin

  • Weekly match coverage & scorecards
  • Points table updates — social media
  • Player of the week features
  • Knockout round build-up
  • Media & press coverage
MAR 2027
FINALS

Championship Finals

  • Semi-finals & Finals — all 6 categories
  • Live streaming of finals
  • Grand awards ceremony
  • Season wrap-up content
  • Next season teaser launch
11 / 16

Social-First
Marketing Engine

📸

Instagram

Reels, Stories, Carousels. Athlete spotlights, countdown content, live event coverage. Target: 50K+ followers by season end.

KPI: 50K Followers
▶️

YouTube

Event highlights, athlete interviews, behind-the-scenes, full match replays for Tennis Cricket League.

KPI: 10K Subscribers
💬

WhatsApp

School & coach broadcast lists. Registration reminders, fixture updates, results. Direct parent communication.

KPI: 5K Contacts
🌐

Website & SEO

Event microsites, online registration, live scoreboards, athlete profiles, media gallery.

KPI: 1L Page Views
📰

PR & Media

Regional Telugu & English press. Sports journalists, TV channels, radio. 2 press releases per event.

KPI: 20 Media Hits
🎯

Paid Ads

Meta & Google ads targeting Hyderabad & Telangana. School parents, sports enthusiasts, age 25–45.

KPI: 5L Impressions
12 / 16

Partner With
Telangana's Biggest
Sports Season

13 / 16

Measuring
Season Impact

6,000+
Athletes Participating
Across both clusters
200+
Schools Registered
Cluster A target
6
Age Categories
Tennis Cricket League
50K+
Social Followers
Combined platforms
₹1.5Cr
Season Budget
Fully deployed
8
Months of Action
Aug 2026 – Mar 2027
5L+
Digital Impressions
Paid + organic
20+
Media Coverages
Print + digital + TV
14 / 16

Building a
Permanent Sports
Ecosystem

🌱

Talent Pipeline

Identify and nurture top athletes from both clusters for state and national representation.

📅

Annual Calendar Property

Establish Spotonn Season as a permanent annual fixture in Telangana's sports calendar.

🏫

School Sports Culture

Create a lasting culture of multi-sport participation in Hyderabad's school ecosystem.

🤝

Federation Partnerships

Build long-term relationships with BCCI, state cricket boards, tennis federations and school boards.

📈

Season 2027–28 Planning

Expand to more cities, add new sports, grow budget to ₹3Cr+ based on Season 1 learnings.

🎬

Content Archive

Build a rich media library of athlete stories, event highlights and sports culture content.

15 / 16

THE SEASON
STARTS NOW.

Aug 2026 — Mar 2027  |  Hyderabad & Telangana
2
Event Clusters
|
6,000+
Athletes
|
₹1.5Cr
Investment
|
8
Months
COMPETE. CREATE. CONQUER.
📧 info@spotonnSports.com 📞 +91-XXXXXXXXXX 🌐 www.spotonnSports.com
16 / 16